Thursday, May 26, 2011

Tips to Increase Google Adsense CTR

Click-through rate or CTR is a way of measuring the success of an online advertising campaign. A CTR is obtained by dividing the number of users who clicked on an ad on a web page by the number of times the ad was delivered (impressions). For example, if a banner ad was delivered 100 times (impressions delivered) and one person clicked on it (clicks recorded), then the resulting CTR would be 1 percent.

Tip 1: Blend Ad is the easiest way to increase the CTR of Google adsense. Blend ads give a feeling to the visitors that the ads are the part of information and visitors click on those ads.

Tip 2: Adsense placement is another factor that plays in your adsense earning. The placement of the ads should be in such a way that it should be visible to everyone coming to your website or blog. it should be placed on the area where traffic is high.

Tip 3: Traffic is very important to increase the CTR of Google Adsense. More traffic you get, more number of clicks will be generated.

Tip 4: Experiment with your existing adsense placement. Keep on experimenting till you reach to a level, where you can decide which placement is better.

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